An incongruous collection of people lined the sidewalk outside the local video game retailer just before opening on March 6th, 2011. The first in line were a pair of teenage boys in baggy jeans and band shirts, skateboards tucked under their arms. Next was a 9-year-old boy and his mother, followed by a 20-something female with spiky purple hair, a skull and crossbones on her belt. Then there was a young teenage girl, dressed all in yellow, red circles painted on her cheeks and a stuffed Pikachu tied to the handlebars of her scooter. Then a pair of young twins, a boy and a girl, with their mother, and three preorder tickets between them. Two
